Thursday, June 12, 2008

Vacation Deals


One of Britain's biggest insurers is offering massive discounts on vacations to encourage its customers to be healthy.

This announcement from Prudential comes shortly after it emerged that Britain tops as the fattest country in Europe.

If policy holders do healthy things, such as go to the gym, stop smoking or buy fruit and vegetables, they will be eligible for some of the prizes.

There are four levels of membership Bronze, Silver, Gold and Platinum.

After earning 1,000 of so-called Vitality points, policy holders are promoted to Silver, 1,500 to Gold and 2,000 to Platinum.

Points are earned in different ways, such as 10 points for going to the gym or 200 points for stopping smoking.

It was noted that one third of cancers could be avoided due to the lifestyle changes, which mainly address obesity and smoking.

I wish this would catch on over here in the USA.

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